I Want Younger, Better Looking Skin!
By: Andrew Cunningham

How many of you have demanded this time after time? As we get older, we all want to retain the youthful look we once had. That’s why there is a popular industry dedicated to this demand. Ever seen the advertisements selling the latest diet pills or those odd-shaped contraptions promising 6-pack abs in just 2 minutes a day? Think about how much money in Hong Kong alone is being spent on the latest creams or gels that promise younger looking skin but more often than not, never deliver. The truth is, most of this is simply clever advertising, persuading people to believe that these ‘miracle products’ work when, in fact, many of them are a total waste of money!

With that said, there are some treatments out there that actually do work and deliver the results they promise. Thanks to today’s technology, people can now enjoy non-invasive, successfully age defying and body slimming treatments without breaking the bank.

A couple of treatments that qualify for this category are the Liftmassage and Lipomassage treatments, by Endermologie, that are now on offer at some selected beauty salons in Hong Kong.

What do these treatments help with?
The Liftmassage treatment is for the face and can help to dramatically reduce or diminish:

1. Lines on the forehead
2. Crow’s feet
3. Puffy, baggy eyes
4. Lip lines
5. Double chin
6. Dark circles
7. Sagging jaw line

The Lipomassage treatment is for the body and helps reduce or diminish:

1. Stubborn fat bulges
2. Cellulite
3. Loose, sagging skin
4. Love handles
5. Stomach paunches
6. Chest flab

The theory behind the Lipomassage treatment:
The human body contains fat cells. Every fat cell has something called a beta receptor. The job of the beta-receptor is to convert the fat in the fat cell into fatty acid. The fatty acid is what our body uses for energy and this is the goal of anyone who is trying to shed that fat! The more fat converted into fatty acid, the better. The beta receptors need to be stimulated for them to work. Exercise is an activity that stimulates these beta receptors. However, in some parts of our bodies, the beta-receptors are more difficult to be stimulated.

The Lipomassage treatment uses LPG Roll technology in which patented treatment heads equipped with independent, motorized rollers, delicately manipulate the skin tissues, targeting the underlying cells to stimulate their beta-receptors. By having this treatment, we can focus on those difficult areas that are much more resistant to diet, exercise and invasive procedures.

and the Liftmassage Theory…
Our skin cells contain fibroblasts. A fibroblast is a type of cell that produces collagen. Collagen is good and that is what makes our skin look and feel great! Children normally have great skin that we’re all jealous of because when we’re young, our fibroblasts are in great working order and producing enough collagen. Well, as we age, our fibroblasts slow down in their production of this wonderful collagen and that’s when we begin to see problems with the way our skin looks and feels. So why can’t we go out, buy a bottle of collagen, put it on our face and solve the problem? Unfortunately, collagen can’t be absorbed through the skin. It must be produced within the skin.

The Liftmassage Treatment acts like a natural face lift. The treatment heads create a stimulating tissue wave, or frequency, that resonates deep beneath the skin to the core of fibroblast cells, relaunching collagen and elastin production to visibly redensify aging skin. There are adjustable intensities and speeds, so customized anti-aging treatments may be designed according to your particular needs.

Jessica Lam, owner of Allure Beauty, points out that unlike the more invasive laser treatments that use very strong and potentially harmful frequencies, the frequencies used with the Liftmassage and Lipomassage treatments and completely safe. In order to offer these services, therapists must be certified in handling the equipment properly and therefore cannot offer these services until they have been properly trained to do so.

So, from men who’ve been working out and dieting hardcore, but still can’t lose that little ‘spare tire’ or those love handles, to women who just gave birth and desire the look they had before being pregnant, there is still hope to finally have the body you’ve been seeking!

The therapists at Allure also point out that proper diet and exercise are still key factors, even when having these treatments, to achieve the results you want in much less time, and, keep those results!

For anyone who’s ready to give one or both of these treatments a try, contact a certified beauty salon. A qualified therapist will also be able to advise you on what to eat and what kind of exercise is suitable so you can achieve the look you want in no time.

Allure Beauty, located in Sai Kung and Yuen Long, offers the Liftmassage and Lipomassage treatments by Endermologie. Call 2792 2123 to find out more about these treatments and to make an appointment.